I actually first saw this on BBC World, where they had who I think were the CEOs of each organization talk about the new initiative to work together. I think it's absolutely brilliant because now they'll be getting donations from people who were reluctant to donate before due to religious reasons, while at the same time reach more people -- plus this is not just a step, but a huge leap forward in terms of inter-faith relations. Seriously, bravo to them!
More people need to know about this...