AlHoda
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I need some help desperately on a marketing essay, i cant find some information on multi-variable segmentation. The question for my essay is; The demographic and psychographic approaches are regarded as the most dominant bases for market segmentation. Some marketers argue that combining these two approaches can provide much improved targeting and effectiveness for marketing and sales The problem is that I cant find some information on the combination of demographic and psychographic segmentation combined which is multi variable segmentation and some real- life examples on it. If anyone can help me out, i would apperciate it so much. The due date is 30 november. im not asking for a complete answer, but some guidance woul do me good.
Jazakkallah
:heated:
wcs
I need some help desperately on a marketing essay, i cant find some information on multi-variable segmentation. The question for my essay is; The demographic and psychographic approaches are regarded as the most dominant bases for market segmentation. Some marketers argue that combining these two approaches can provide much improved targeting and effectiveness for marketing and sales The problem is that I cant find some information on the combination of demographic and psychographic segmentation combined which is multi variable segmentation and some real- life examples on it. If anyone can help me out, i would apperciate it so much. The due date is 30 november. im not asking for a complete answer, but some guidance woul do me good.
Jazakkallah
:heated:
wcs